Thrive Services
Every engagement starts with understanding what’s actually going on in your business — not what you think is going on. I work on-site, with your team, in your venue. The recommendations I make are grounded in what I’ve seen, not assumptions. Here’s how we can work together.
OPERATONS REVIEW
A thorough, on-site assessment of how your venue actually runs. I spend time on the floor, in the kitchen, in the office, and with your team. The output is a written report that separates the quick wins from the longer-term projects, with clear priorities and practical recommendations.
What it covers: cost controls and margin analysis, labour efficiency and rostering, compliance and risk, back-of-house systems and processes, technology and reporting, customer experience and venue presentation, brand and digital presence.
Suited to single-venue operators through to multi-site hotel groups.
PEOPLE & LEADERSHIP
Most of the problems I see in hospitality businesses come back to people. Unclear roles, uneven accountability, friction between managers, values that exist on paper but not in practice.
I work with your leadership team to sort this out. That might include individual strengths assessments and one-on-one interviews, a facilitated values and behaviours workshop, role descriptions and progression frameworks, or strategic planning sessions that connect your team structure to your growth direction.
The goal is practical tools your team will actually use — not a document that sits in a drawer.
GEO - AI SEARCH MARKETING
The way people find hospitality venues is changing. Millions of Australians now ask AI tools like ChatGPT, Google AI Overviews, Perplexity and Copilot for recommendations. If your venue isn’t showing up in those answers, you’re invisible to a growing audience.
I audit your current AI visibility, fix the technical foundations, optimise your digital footprint, and build a content approach that keeps you visible as the landscape shifts. It’s practical, measurable work — your venue either shows up or it doesn’t.
ONGOING ADVISORY & RETAINERS
Most of my clients start with a project — an operations review, a people program, a GEO implementation — and then move to an ongoing retainer. That’s where the real value compounds.
Monthly or weekly support includes regular strategy sessions (online or in-person), cost and performance tracking, marketing and content guidance, problem solving as things come up, and accountability to keep things moving. Think of it as having a senior hospitality operator in your corner, without the overhead of a full-time hire.
WORKSHOPS & PRESENTATIONS
I deliver tailored workshops and keynote presentations for industry associations, hotel groups, and individual venues. Topics include progressive leadership, workplace culture, innovation and problem solving, and AI in hospitality.
I’ve been presenting on practical AI applications for hospitality since ChatGPT launched — to audiences including the AHA (Vic), RSL Clubs Victoria and Community Clubs Victoria. My focus is on making AI accessible and useful for operators, not on the technology itself.
Pubs, Bars & Clubs
Craft Breweries
Cafes & Food Service
Golf & Sporting Clubs
Get In Touch
LET'S CHAT
Phone
+61 (0) 411 090 469